# Presentation template marketplace @ Hislide.io

[Full CV index — Tony Miasoedov](https://cv.tony-m.dev/)

- Candidate: Tony Miasoedov, Senior Software Engineer
- Company: Hislide.io
- Period: 2018-01 — 2022-01
- Role: Senior Web Developer
- Team: 5 people — senior web developer (me), front-end developer, backend developer, designer, project manager
- Main result: Led front-end development of a marketplace for PowerPoint, Google Slides and Keynote presentations; shipped 3–4 traffic-generating services a month and automated competitor sales tracking.

## Context

Hislide.io is a marketplace for PowerPoint, Google Slides and Keynote presentations.

Presentations made by a team of authors were sold by subscription and individually on the platform, as well as on third-party marketplaces.

## What I did

- Was responsible for the platform's front-end development, including the user interface, integration with the backend and performance optimization.
- Built a reusable, scalable UI kit to speed up development and keep the interface consistent.
- Built many small services that attracted users and redirected traffic to Hislide.io.
- A large part of my work was automating competitor tracking and statistics collection. My team collected data on every new presentation added to all known marketplaces and tracked its sales. When a competitor had a successful sale, we passed it straight to the design team, who analyzed the winning cases to create new presentations.
- Built cross-platform dashboards in close collaboration with the Product Owner. A typical task: combining sales from the online store module with Google Analytics and Google Search Console data to map the customer journey and see which channels converted best.

## Results

- With a very small team we built small services that took other teams months — 3–4 a month. Some of them still run today, for example a custom icon font: [fontkiko.com](https://www.fontkiko.com).

## Stack & skills

- **JavaScript**: Developed the marketplace front end and 3–4 small traffic-generating services a month.
- **HTML**: Built the user interface of the marketplace and its satellite services.
- **CSS**: Styled the marketplace UI and a reusable UI kit.
- **UI kit**: Built a reusable, scalable UI kit for faster development and a consistent interface.
- **Performance optimization**: Optimized the marketplace front end for performance.
- **API integrations**: Integrated the front end with the backend.
- **Web scraping**: Automated collection of new presentations and their sales across all known marketplaces.
- **Rapid prototyping**: Shipped 3–4 small services a month that took other teams months; some still run, e.g. fontkiko.com.
- **Dashboards**: Built cross-platform dashboards together with the Product Owner.
- **Google Analytics**: Combined store sales with Google Analytics data to map the customer journey.
- **Google Search Console**: Combined store sales with Search Console data to find the best-converting channels.
- **Marketing analytics**: Tracked competitor sales and passed winning cases to designers for new presentations.
- **Communication**: Worked closely with the Product Owner on dashboards and analytics.
- **Ownership**: Owned the platform's front end and the competitor-tracking automation.

[Full CV index — Tony Miasoedov](https://cv.tony-m.dev/)
